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How does your business stack up? How does your business stack up?

Do you want to know how your business compares to that of other creative professionals?
There isn’t a lot of research undertaken in the creative world, but every year Creative Business does a survey of business conditions in the North…

How to Write a Graphic Design Proposal How to Write a Graphic Design Proposal

If you’re trying to learn how to write a proposal, this post will help.
Because I’m convinced that the key technique to writing a graphic design proposal that gets you the job (this goes for a web design proposal or…


How can you differentiate yourself? How can you differentiate yourself?

There are an awful lot of people out there who do what you do, right?
So how do you (first) find what’s different about you and (second) highlight it for your prospects and clients so they can choose you?
That’s…

Marketing Q&A: How to approach a referral Marketing Q&A: How to approach a referral

Lately, I’ve been offering a new a la carte service of email mentoring — which is essentially answering marketing questions without a full consultation. (If you’re interested in that, email me at ilise@marketing-mentor.com). Here’s one I got this week:
Question…

CFC: Don’t just sit there! Participate CFC: Don’t just sit there! Participate

I notice that most people come to their first Creative Freelancer Conference because they’re enticed by the speaker lineup and all the best practices they will learn to grow their business.
But they come back year after year (this June…

Happy 1st Freelance Anniversary, Bryn Happy 1st Freelance Anniversary, Bryn

It’s the first anniversary of Bryn Mooth’s second career and she has come a long way in a short year.
As she wrote about her first year on her blog, writes4food.com, “The first year as an independent journalist and copywriter…

CFC 2012: Where do you want to be in 5 years? CFC 2012: Where do you want to be in 5 years?

I sometimes wonder if growing is something that comes naturally to everybody.
Or maybe there are two types of growth: that kind happens to you, and the kind that you proactively pursue yourself.
That idea came from my interview with…

Have you been stiffed by a client? Have you been stiffed by a client?

If you’ve been stiffed by a client or have outstanding payments that are way past due, add them today to the World’s Longest Invoice, the latest project from our partner, Freelancer’s Union.
They launched this project yesterday and already there…

CFC: Last Chance for Early Birds is April 30 CFC: Last Chance for Early Birds is April 30

This Monday, April 30, is the last and final early bird deadline for the Creative Freelancer Conference and HOW Design Live. (Register here.)
From what past attendees tell me, there are 2 main reasons to attend:

To learn from the…

CFC 2012: How to Begin Positioning as a Freelancer CFC 2012: How to Begin Positioning as a Freelancer

The 5th Annual Creative Freelancer Conference, June 21-22 in Boston is rapidly approaching and the early bird deadline has been extended to April 30! (Register here now.)
For today’s speaker podcast, I interviewed David Baker from ReCourses, who previewed his session,…

Who’s going to CFC? Newbie, Kelsey Grafton Who’s going to CFC? Newbie, Kelsey Grafton

I got this message recently from Kelsey Grafton of Lewiston, Idaho, one of the newly-minted freelancers who will be attending the Creative Freelancer Conference in Boston this June 21-22 (early bird deadline is Monday, April 30):
Thank you for welcoming…

Who’s going to CFC? Crystal Reynolds Video interview Who’s going to CFC? Crystal Reynolds Video interview

At the end of my conversation with Julie Goldsberry about her Operation Refrigerator last week, she asked me if I had been in touch with Crystal Reynolds.
I met Crystal last year at Creative Freelancer Conference but hadn’t heard from…

Who’s going to CFC? Julie Goldsberry of Operation Regrigerator Who’s going to CFC? Julie Goldsberry of Operation Regrigerator

You might remember a post from last Fall about Julie Goldsberry, a moonlighting freelancer in Chicago and her “Operation Refrigerator.” It was in response to her favorite speaker from last year’s Creative Freelancer Conference, Luke Mysse and his “double dog…

Proposal Rules To Live By Proposal Rules To Live By

Nobody loves to do proposals but sometimes you have to, especially when your dream prospect says, “Please send me a proposal.”
In a recent interview about the proposal that has won Chicago-based design firm, Rogue Element a full 67% of…

More and more freelancers? More and more freelancers?

It seems like at least once a week, there’s another article in a major paper predicting and/or observing the rise of the self employed.
We’ve seen it coming for more than 5 years, when in 2008 we launched the first…

CFC 2012: Confidence and Client Communication CFC 2012: Confidence and Client Communication

The 5th Annual Creative Freelancer Conference, June 21-22 in Boston is rapidly approaching and the early bird deadline extended to April 30!
For today’s podcast interview with a speaker, we have consultant, Marcia Hoeck, giving us a preview of her session,…

How to Make the Most of a Testimonial How to Make the Most of a Testimonial

It’s one thing to know how to get testimonials. But don’t you love it when people freely send them to you?
It makes you feel good, of course, but there’s no real marketing benefit unless you know how to get…

Guest blogging and More Unexpected (part 2) Guest blogging and More Unexpected (part 2)

Following yesterday’s post from Tom Tumbusch on unexpected outcomes from guest blogging, here’s a post from Jody Shyllberg, CFC veteran and owner of JS Graphics, about another type of unexpected outcome from a 2.5-year old guest blog post!
Waaay back…

What’s win/win when money isn’t an option? What’s win/win when money isn’t an option?

I want to respond with a counterpoint to the recent guest blog post about whether freelancers should work for free.
The obvious and simple answer to the question is: no. And that is there are many who make that argument…

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