6 Key Strategies to Instantly Boost Your Freelance Business

This article has been contributed by Kristen Gramigna. Small decisions can mean big consequences. Every product you put out there can affect your brand. So have you given thought to what your work is saying about you? If you aren’t making the most of your business branding as a freelancer, it’s time to change something,...

Why Businesses Should Always Have a Model Release

Any graphic materials that promotes something; whether products, a businesses, or charitable causes, and the graphics contain images of recognizable people, — always have those people sign a model release. Of course, there are non-commercial uses that may also require a model release, (see When To Use A Model Release) but commercial uses almost always...

How Design Thinking Transformed Airbnb from a Failing Startup to a Billion Dollar Business

Why Designers Need to ‘Become the Patient’ to Build Better Products Gebbia’s experience with upgrading photographs proved that code alone can’t solve every problem that customers have. While computers are powerful, there’s only so much that software alone can achieve. Silicon Valley entrepreneurs tend to become comfortable in their roles as keyboard jockeys. However, going...

How To Cope With Lack Of Support For Your Freelancing Career

However, this doesn’t mean that unfortunate stereotypes about freelancers have abated. According to a survey conducted by Crunch Accounting , 75 percent of freelancers claim that they aren’t taken as seriously as larger businesses, because of misconceptions like “freelancers spend all of their time in their pajamas”, “freelancing is for people who can’t find full-time...

Want to Be Happier and More Productive at Work? Consider These Factors

In the fascinating book First, Break All the Rules, by Marcus Buckingham and Curt Coffman, the authors discuss their work to describe, among other things, the qualities of the best workplaces, the kinds that attract and retain the most productive employees. They devised twelve questions. If employees answered “yes” and were happier in their workplaces,...

Inventor Entrepreneurs May Be The Rare Exception

In my experience, inventors and technologists aren’t interested or aren’t very good at building a business, and entrepreneurs aren’t usually good scientists. These people need to find each other, and can jointly make a great team for a new startup. Without the synergy, companies like Apple might never have gotten off the ground. Historically, it’s...

Entrepreneurs Must Start Selling And Listening Early

Savvy entrepreneurs start testing their ideas on potential customers even before the concept is fully cooked. They have enough confidence in their ability to deliver that they don’t worry about someone stealing the idea to get there first, and they don’t forget to listen carefully to critical feedback. They become walking public relations machines for...

SideComments.js – Add Medium.com-Style Per-Paragraph Commenting to Your Blog Easily

Each paragraph tag has the "commentable-section" class, making it a section which can be commented on after you've initialized a new SideComments object and pointed it at the parent element, which is "#commentable-container" for this demo. 2 Hover over each section and you'll notice a little "comment bubble" pop up. Clicking on the markers on...

The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains

A good story can make or break a presentation, article, or conversation. But why is that? When Buffer co-founder Leo Widrich started to market his product through stories instead of benefits and bullet points, sign-ups went through the roof. Here he shares the science of why storytelling is so uniquely powerful...