How Do You Know What It’s Worth?

Business owners often ask me for advice about two common frustrations. The first is long pursuits of opportunities that do not produce revenue. The second is arm wrestling with clients over value versus price. You can overcome both of these challenges by addressing two critical questions with your client: (1) Is their problem worth solving? and (2) What’s the solution worth? Collaborating...

Big-city wages, small-town prices: Use rural cost of living as a low-overhead advantage

“‘Big-city wages, small-town prices’ is a damn fine business model,” Hugh MacLeod said. Hugh should know. You may know him better as Gaping Void, artist of those cool squiggle cartoons. He’s lived and worked from London to Alpine, Texas, and these days you’re more likely to find him on a beach than in the city...

What Are The Real Costs Behind Starting Up A Franchise?

Photo: Jonathunder under Creative Commons license I started #Freecallfridays to provide an easy way for prospective franchise owners to ask me their most burning questions at no cost. It’s a real blast for me to field their questions [including one you’ll see below] and provide concrete answers and advice they can put to immediate use. For...

Is It (Really) Better to Give Than To Receive?

Now, wouldn’t you think that the co-authors of a book entitled The Go-Giver would answer that question with a resounding YES? But we don’t — and we also don’t think it’s better to receive than it is to give. What? That’s right: the question itself is based on what John calls the “treacherous dichotomy,” and...